26 NOVEMBER 2025 WorldWide Drilling Resource® Empire State Water Well Driller’s Association 2026 Annual Meeting January 13 14, 2026 Turning Stone Casino Verona, NY nywelldriller.org Q Auction Q Exhibits Q Seminars Q Cocktail Party Q Membership Meeting Q and More! Is it Who or What in Your Organization? by Tim Connor What do I mean by “who” or “what” in your organization? Corporate culture is one of the significant driving factors that contributes to, and determines an organization’s success, profitability, and position in the marketplace. Corporate culture is the heartbeat of any enterprise. It is: c How people behave when no one is watching. c The rites, rituals, and unwritten rules of a company. c The driving philosophy of a department. c The predominant underlying reason for why people do what they do and behave the way they behave. c How people treat each other day in and day out. c So much more. One of the consequences of culture is who delivers a message, or who says it and how versus what the message is. Let me explain: A new employee walks into the vice president’s (VP’s) office questioning a procedure. The gist of his/her remark is it doesn’t make sense and is costing the company time, resources, etc. The VP’s response goes something like, “You are new here. Later you will better understand what we do and why this procedure will make sense, but thanks for your opinion.” The next day, the president walks into the same VP’s office questioning the same procedure, and the VP agrees and jumps on a solution for making a change. The above example is a clear-cut case of - it depends on who is delivering the message that determines the other person’s response. In an organization where it is “what’s” the message and not “who” is delivering it, it wouldn’t matter who was delivering the message, i.e. the janitor, a new employee, or a VP. The response would be the same: “Let’s look at it, fix it, change it, or whatever - but let’s take some action on it.” The problem with a “who” culture is where politics and personal agendas can tend to take the lead. In a “what” culture, it is the problem or challenge and ultimate solution that matters, and not the source of the information. Is your organization or department operating in a “who” or “what” environment? In His service, Tim Tim Connor may be contacted via e-mail to michele@worldwidedrillingresource.com Happy Thanksgiving The WWDR offices will be closed Thursday, November 27th; e-mail will be monitored. Limited staff Friday 28th. We wish you all a blessed and safe holiday.
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